How to write a follow-up email to client after a quotation

Follow-up email to client: Have you given a quotation to a client but after some weeks and even months you still have not gotten any reply from the client? You don’t need to just sit and wait, you need to follow up with the client so you can get feedback on your quotation. One of the best ways to follow up with such a client is by sending a follow-up email.

A follow-up email to client, like every other kind of email, tends to be deleted if not well-written. Writing and sending a follow-up email to a client after a quotation requires some tactful strategy to be able to provide good results. We are going to discuss how you can write a perfect follow-up email after a quotation that will provide good results.

Use a precise and eye-catchy subject line

The Subject line is very important in an email. A subject line can determine if an email will be opened or not. A well-written impressive subject line will get your email opened but a badly-written subject line can get your email deleted. Even though you are sending a follow-up email, you need a well-written subject line to increase your chances of getting your email opened.

Your subject line should be precise and not too vague. You should be able to get the attention of your client through your subject line. Your subject line should directly reflect the body of your email.

Set clear Objectives: Follow-up Email to client

What is the objective of your follow-up email to client?

Are you providing more details about your quotation?

Are you reminding your client of the quotation that hasn’t been responded to?

Do you want to schedule a meeting with your client?

You need to set a clear objective of why you are sending the follow-up email.

Let your client know what exactly you want and be very clear about it.

Ask questions

You have sent a quotation and after waiting for weeks and months still no reply from your client, you need to ask your client questions to know why no response. Maybe your client has not been available or maybe he or she has been very busy. It may be that your client forgot about it or it may be that he/she is not interested in your services anymore.

You need to ask relevant questions to know why your client has not responded to you after sending over your quotation. The key here is to ask your questions politely, do not sound rude just because you want to know why you have not been responded to.

Don’t push it

We all know how it feels when we send quotations to clients but have no response from them. It could get frustrating and we then push it for the client to agree to us. Do not sound desperate because when you sound desperate your client might feel uncomfortable. Do not sound upset because you did not get a reply from your client.

Make your client feel comfortable and the tone of your email should be subtle. After you have sent several follow-up emails to your client and still no response, that might be a sign that he or she is not interested.

Provide further explanation

A follow-up email is a chance to further explain your quotation. Maybe your client has not replied because he or she does not fully understand your quotation or he or she is not satisfied with your quotation. Provide a further explanation and be able to persuade your client into saying “Yes”. You may need to provide additional values, and extra materials, answer additional questions or schedule a meeting to have a personal interaction with your client.

The key here is to be able to persuade your client into saying ‘Yes” to you.

Be very precise

It is a follow-up email so you need to be very precise. Do not write long paragraphs and lots of unnecessary things that are not of any importance. Nobody like to read long emails, it is time-consuming to read long emails.

The most effective emails are short emails. You need to focus on the important points and make your paragraph as short as possible. Your words should be clearly understood by your recipient. Do not use complicated words or grammar that your recipient won’t understand. Your email should be easily readable and understandable.

The key here is to hit on key points and shorten the length of your email so that your client will find it easy to read and understand.

Add call-to-action

Adding CTA will better prompt your client into action. CTA such as, “Let us schedule a product demo to better show you how the product works”. “Let’s schedule a short call so I can better explain to you and discuss more in detail” Using CTA will increase your chances of getting a response by promoting your client to take action.

You can as well add URL links to your products or website.

Emphasize the value of your product

1. You need to talk about the benefits and values of your product. Why is your product so relevant and why is it so important for your client to get it?

2. You need to reiterate the benefit of your product.

3. Your product should satisfy the needs of your recipient. This is why you need to make adequate research about your client.

4. You can’t be selling fur coats during summer and expect a client to buy them.

5. Fur coats are better sold during the winter period because of their value.

6. Your product should meet the needs of your client at that particular point in time.

7. Why is your product so relevant and why is it so important for your client to get it.

Send a follow-up email to client at the right time

Send your follow-up email at the right time. Do not send your quotation today and by tomorrow you are already sending a follow-up email. You need to wait for some days or even some weeks before sending a follow-up email if you didn’t get any response. Sending follow-up too early will make you look desperate and this could scare your client away. Give your client some time to think about it and make a decision.

If he or she did not reply after 3 days, then you can send a follow-up email as a reminder. After sending a follow-up email as a reminder and still no response, wait for some more days before sending another follow-up email.

Also, to increase your chances of getting a response, know the best time when your client is available to attend to his or her emails. Most people look through their emails early in the morning before starting with their daily work. It is best to send your email between 5 am – 6 am.

Follow-up email to client templates after the quotation

Examples of follow-up email to client templates after quotation

Here are some examples of follow-up email client templates after quotation:

Example 1

Subject Line: Winter is approaching fast

Dear (client name)

I’m following up on the email I sent you on [date], concerning [your quotation].

I haven’t gotten a reply from you, so I thought to follow up.

Our fur coats are of the best quality and they are sure to keep you warm for the winter. Remember the winter period is approaching fast.

We could schedule a meeting and I will bring them down to your office. Please do let me know when you will be available.

Regards,

[your name]

Example 2

Subject Line: Delay is dangerous!

Hi (client name)

Thanks for allowing me to send quotations of my [product name].

I have been expecting your feedback but sadly I haven’t gotten your feedback so I decided to contact you.

[Product name] is a great product and you will get the value for your money.

Is there anything you will like me to further help you with?

Cheers,

[your name]

Example 3

Subject Line: Thanks for your time

Hi (client name)

Thanks for your time the other day at your office.

Having an interest in our product is greatly appreciated by us, however, we have not received any reply from you concerning the quotation sent to you on [date].

Are you not satisfied with the prices? Is there anything you will like us to know?

These products are of very high quality and we are very confident in our products. You will be totally satisfied with them.

We could schedule a meeting for a product demo. How does Thursday from 2 pm – 3 pm sound?

Regards,

[Your name]

Example 4

Subject Line: Our proposed solution for sales automation

Hello (client name)

I thought to follow up concerning our quotation for the sales automation software.

As a company that is focused on increasing sales, we thought you might be interested in using our sales automation software. It is software that can drive sales by more than 30%.

Do you have any questions regarding this? Is there anything you will like us to discuss further?

Let’s schedule a meeting to discuss more on this.

If you are available on Monday next week from 9 am – 10 am, let me know.

Regards,

[Your name]

How to write a follow-up email to a client after a quotation

Example 5

Subject line: How do you like our product?

Dear (Client name)

I thought to have a follow-up of our business proposal. Hope you found our proposed quotation satisfactory. We were expecting a response from you right after the quotation was made.

However, you might be feeling our product is worth purchasing. As you demanded a wholesome amount of products, we were eagerly awaiting. Are you not happy with the quoted amount?

If so, we are ready to offer a handsome price reduction exclusively for you. We find this tie-up more important than a commodity. Wish you think the same.

How about having a meet-up on coming Tuesday between 3-6 pm?  We are happy to fix any inconvenience you have.

Let’s catch up soon!

(Your name)

Example 6

Subject line: You are missing a great deal!

Hi (Client name)

I am glad to remind you about our sales quotation. That was a great talk with you when I met you at your cabin. Hope you found our proposal beneficial the most. I was expecting you to confirm the proposal.  We have made all preparations to deliver the products to you.

Yes, we have other companies approaching us. But we think of making a tie-up with you. We find you more important and trustworthy.

You are missing this great deal if you don’t confirm our proposal. The products (product name) we have are worth the money. Further, we assure you of the complete maintenance for the following year. It’s time to rush. Expecting a positive reply from you!

What do you think of having a conversation on Monday at 11 am through zoom call?

Regards

(Your name)

Example 7

Subject line: avail of the offer!

Dear (Client name)

We are happy to connect with you by this follow-up mail. The other day when I met you, we talked about products that you wish to buy. We have made a business proposal with quotation too. Hope you received and found it a worth deal.

We expected a reply from you to confirm the deal. So, we thought to remind you again. By this time, you have come to know our product quality. Also, the quoted amount is reasonable comparing other companies in the market. If you are delayed to check product quality, you can always ask us. We are happy to clarify queries and ready to offer a demo even.

As we find this a good connection, we provide you with an offer on the products you purchase. Why are you still waiting?

Show your readiness to connect with us. We are expecting your confirmation mail soon. Greetings!

(Your name)

Example 8

Subject line: we find you a worthy customer!

Hi (Client name)

Greetings! Thanks for giving us a chance to issue a quotation. We hope you find our tie-up a profitable one. The quoted amount on products (Product name) that you wish to purchase is reasonable. We also make sure the best product quality.

We have other people approaching us to purchase. We have kept you our first preference. Thus, we expect a reply from you soon. If you need more clarification, we are ready to explain and clarify your issues.

How about sparing time this Wednesday? Check your schedule, and ping me your availability.

(Your name)

Example 9

Subject line: Follow up on quotation made.

Dear (Client name)

Thanks for choosing our software. We sent you a quotation to use our software for your company. We are ready to serve you anytime. As you haven’t replied for long while, we think of reminding you.

What about discussing the proposal made? If yes, shall we meet this Friday at 5 pm? Hope let’s catch up soon.

Regards

(Your name)

Tips for follow-up email to client after a quotation 

Five tips for following up after a quote to seal the deal.

1. Reiterate the essential points from your first message and make sure your reader remembers them.

2. Thank them for taking the time to respond and inquire about the next steps.

3. Make sure they have plenty of time to get back to you.

4. If they don’t get back to you within a reasonable time, send them a gentle reminder.

5. If they still don’t get back to you, give up and send it to someone else.

FAQs

How long should you wait before sending a follow-up email?

Waiting an hour or two to send an email follow-up is a good rule of thumb.

If you absolutely can’t wait to reach out, send a short note to say hi and say that you’d love to connect when it’s more convenient. But keep it no more than a sentence or two. Hold off for a week before sending a follow-up email if you can wait. If you can wait even longer, try waiting for two!

Why should you follow up after a quote?

Follow up with clients on time by phone and email to confirm pricing and schedule for the move. This will help you ensure that you’re on the same page with your client and that you are committed to moving forward.

How do you write a follow-up email to client for a quote?

When you work with a reputable moving company, they will send you a quote and schedule a pick-up date. A follow-up email to the moving company is appropriate and professional. Like the first one, follow-up emails should be written as an email and not in the form of a text.

Emails are the most professional and best way to communicate. Like the first email, an email should be a brief and direct and just state that you would like to accept the moving company’s quote and schedule a moving date.